The Block 2021: Producers pay $11,572,500 for five houses in Bronte Court, Hampton

The producers behind Channel Nine reality television show The Block have paid more than $11.5 million to buy five homes in one Melbourne street.

Next year’s season of the show will be set in a cul-de-sac in suburban Hampton, a neighbouring suburb to Brighton, where filming took place this year. Nine is the majority owner of Domain.

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Buyers’ advocate Nicole Jacobs sold her house in Bronte Court to corporate entity MicJoy Pty Ltd for $3,025,000, Domain previously reported.

Her next-door neighbours also sold, fetching $2 million.

But the three remaining homes have now settled, with public records revealing the total outlay.

Two houses on the same side of the street as Ms Jacob’s former home traded for $2,072,500 and  $1,815,000, title records show.

One on the opposite side of the street fetched $2.66 million.

The total outlay for the five homes comes to $11,572,500.

“We paid a generous market price to purchase the properties in Bronte Court, even though none were for sale,” The Block’s executive producer and co-creator, Julian Cress, said.

“We are looking forward to The Block 2021 delivering five incredible homes, in the beautiful suburb of Hampton, for five families to enjoy.”

The purchase of individual homes is a departure from recent projects by the TV show.

In this year’s season in Brighton, producers purchased one parcel of land for $14.96 million directly from a developer, who had a permit for a townhouse project, and, instead relocated five houses from different eras to the site for renovation.

The finished houses sold for a combined $19,912,002. As contestants are able to take home any cash made above the reserve price plus the winner’s cheque, it proved the biggest Block payday ever with total winnings of $3,332,002.

In the year before, the show was set in the former Oslo Hotel in St Kilda, a derelict hostel purchased for $10,815,000. It followed a season in the nearby Gatwick Hotel, bought for $10 million.


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