Nestle eyes rural markets, to reach 1.2 lakh villages in next 2-3 years

With a focus on the fast-growing rural market, FMCG major Nestle has plans to reach around 1.2 lakh villages with each having a population of over 5,000 over the next two-three years, supported by distribution expansion and some portfolio tweaking, its chairman and managing director Suresh Narayanan


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